Fashion inspired by the Barbie Movie

Everyone is on their toes for the new Barbie movie coming into theaters July 21, 2023. The movie stars Margot Robbie as Barbie and Ryan Gosling as Ken. In this film, Barbie must take on the real world after she is kicked out of Barbieland for not being as perfect as she should be. She begins her adventure in the real world discovering herself and the happiness within her. Throughout the trailer, Barbie is seen in a variety of pink clothing and accessories that fit her unique character. From pink accessories to dainty heels, the trailer has encouraged many girls to incorporate Barbie’s unique style into their wardrobe.  

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Barbie has collaborated with a variety of brands including makeup, clothing, and shoes. Mattel and Primark created a capsule collection that ranges from women to men’s and kids. Mattel has also collaborated with GAP, including another collection that features hoodies and Barbie logo clothing items. Looking to travel soon? Shop online at Beis to find a fully perfectly pink traveling suitcase set. This brand was founded by actress and model Shay Mitchell, who just filmed her own sneak peek for the upcoming collection. Overall, the Barbie movie has been a great marketing strategy to earn money for different companies as well as profitable recognition for the movie itself.  

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The marketing strategies and hot pink clothing items have inspired teens to incorporate the Barbie style into their wardrobe. Whether it is skirts, dresses, and heels, to sunglasses and various accessories, this Barbie inspired look is becoming the new trend for this summer! Various TikTok’s about the upcoming film show teens who plan to dress up in their Barbie inspired looks to the theaters on July 21, 2023. Although this trend has been and uprising fashion trend for many years, it is definitely now hitting the mainstream media and boosting the movie even further. 

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